Harnessing the commitment and energy of your employees to live out your company's purpose, can produce meaningful results. Not only can it help to recruit and retain top talent, it can also build brand ambassadors - inside and outside the company - to drive business performance. This session will provide you with tools and insights to activate the purpose in your company, including how to ensure purpose is on the leadership team’s agenda and how to ensure it is integrated into all facets of the employee experience.
- How to identify your organization’s purpose, or tap into it, to communicate it to a variety of stakeholders
- How to execute a communication strategy to empower employees to internalize it, believe it, and live it
- How to embed purpose in your organization, including leadership development, training, performance management, rewards and recognition and key programs and systems
Dana Dodzik, Senior Director, Corporate Communications
LUNDBECK
